Choosing the Right eCommerce Platform for Your Business

Choosing the right eCommerce platform for your business is difficult because there are so many options on the market. We analyzed the top three platforms to help you choose the right one for your business.

Shopify

This Canadian eCommerce platform has been around since 2006 and has four offices with 500 employees. Over 234,000 active shops use Shopify to conduct business and they offer a free 14 day trial.

Benefits and Features:

  • Manage your eCommerce store on the go with the Shopify app
  • 100+ professional website themes
  • Mobile commerce ready
  • Free SSL certificate and 70+ payment gateways
  • Multiple options for point of sale, including iPad POS, Shopify POS hardware and software
  • Free and paid plugin apps available

Verdict: If you aren’t tech savvy and are looking for a plug and play solution that allows you to seamlessly sell products online and in person, Shopify could be a great solution.

WooCommerce

WooCommerce is a free eCommerce WordPress plugin that has been downloaded almost 13 million times. The plugin powers 30% of all online stores around the world.

Benefits and Features:

  • PayPal and other payment gateways accepted
  • Free and paid WooCommerce extensions
  • Sell physical and digital products
  • Easily customize your store

Verdict: WooCommerce is perfect if you are on a budget and are familiar with using WordPress.

Magento

Magento is the leading eCommerce platform and software provider in omnichannel innovation.

Benefits and Features:

  • Omnichanel retail order management system
  • Free opensource Community Edition for small businesses
  • Enterprise Edition for fast-growing large companies
  • 24/7 customer support and account management

Verdict: Magento offers three industry solutions for B2B, fashion and small businesses. If your business falls within these categories, you may want to consider this option.

Kristi Hines provides a great article that can serve as a checklist when selecting your eCommerce platform.

Regardless of which platform you choose, FleetCreature’s eCommerce specialists are available to help you design, market and manage your company, services and products. Contact us today for your free project quote!

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